TBAN - Technology Business Alliance of Nevada

Las Vegas is the second most “Digital Savvy” city in the nation, according to a
new analysis from consumer and media research firm Scarborough Research. The report indicates 10 percent of Las Vegas residents have a higher level of “technological orientation” than most other cities. Nationally, six percent of all consumers are classified as Digital Savvy. The ranking of cities is part of a just-released complimentary Scarborough report, “Understanding the Digital Savvy Consumer,” available for download at www.scarborough.com/freestudies.php.

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